{"id":3807,"date":"2026-09-23T07:45:58","date_gmt":"2026-09-23T05:45:58","guid":{"rendered":"https:\/\/thenech.com\/market-selection-checklist\/"},"modified":"2026-09-23T07:45:58","modified_gmt":"2026-09-23T05:45:58","slug":"market-selection-checklist","status":"publish","type":"page","link":"https:\/\/thenech.com\/en\/market-selection-checklist\/","title":{"rendered":"Your checklist is ready"},"content":{"rendered":"\n<style>\n.tn-lm{padding:0!important;max-width:none!important;font-family:Inter,-apple-system,BlinkMacSystemFont,sans-serif;color:#1A1A1A}\n.tn-lm *{box-sizing:border-box}\n.tn-lm ::selection{background:rgba(101,71,109,.92);color:#fff}\n.tn-lm img{max-width:100%;display:block}\n.tn-lm-hero{position:relative;background:#241630 url('https:\/\/thenech.com\/wp-content\/uploads\/2026\/09\/tn-velvet-hero.jpg') center\/cover no-repeat;color:#fff;overflow:hidden;margin:0 0 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.tn-lm-mob{display:block}\n .tn-lm-view{padding:34px 20px 0}\n .tn-lm-next{padding:40px 20px 52px}\n .tn-lm-sin{flex-direction:column;align-items:flex-start;gap:16px;padding:36px 20px 8px}\n .tn-lm-legal p{padding:16px 20px 44px}\n}\n.tn-lm a{text-decoration:none}\n.tn-lm-btn,.tn-lm-card a,.tn-lm-sin a{text-decoration:none!important}\n.tn-lm-card a:hover,.tn-lm-sin a:hover{text-decoration:underline!important}\n.tn-lm-btn:hover,.tn-lm-btn:focus{text-decoration:none!important}\n<\/style>\n\n<div class=\"tn-lm\">\n\n<div class=\"tn-lm-hero\">\n <div class=\"tn-lm-hin\">\n  <img class=\"tn-lm-logo\" src=\"https:\/\/thenech.com\/wp-content\/uploads\/2026\/09\/tn-email-logo.png\" width=\"108\" height=\"41\" alt=\"the nech\" loading=\"eager\" decoding=\"async\">\n  <p class=\"tn-lm-eye\">Checklist \u00b7 6 steps \u00b7 PDF, 8 pages<\/p>\n  <h1>Your checklist is <i>ready<\/i><\/h1>\n  <div class=\"tn-lm-rule\"><\/div>\n  <p class=\"tn-lm-lede\">Six steps worth taking before you put money into a new market: how to narrow the country list, test demand, set KPIs for year one, two and three, and avoid hitting certification only after launch.<\/p>\n  <div class=\"tn-lm-btns\">\n   <a class=\"tn-lm-btn tn-lm-w\" href=\"https:\/\/thenech.com\/wp-content\/uploads\/2026\/09\/the-nech-checklist-market-selection-EN.pdf\" download=\"the-nech-checklist-market-selection-EN.pdf\" data-tn-lm=\"download\">Download PDF<svg width=\"15\" height=\"15\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><path d=\"M21 15v4a2 2 0 0 1-2 2H5a2 2 0 0 1-2-2v-4\"\/><polyline points=\"7 10 12 15 17 10\"\/><line x1=\"12\" y1=\"15\" x2=\"12\" y2=\"3\"\/><\/svg><\/a>\n   <a class=\"tn-lm-btn tn-lm-g\" href=\"https:\/\/thenech.com\/wp-content\/uploads\/2026\/09\/the-nech-checklist-market-selection-EN.pdf\" target=\"_blank\" rel=\"noopener\" data-tn-lm=\"open\">Open in a new tab<\/a>\n  <\/div>\n  <p class=\"tn-lm-hint\">We have just emailed you a copy of this link.<\/p>\n <\/div>\n<\/div>\n\n<div class=\"tn-lm-view\">\n <h2>Read it now<\/h2>\n <div class=\"tn-lm-frame\">\n  <object data=\"https:\/\/thenech.com\/wp-content\/uploads\/2026\/09\/the-nech-checklist-market-selection-EN.pdf#view=FitH\" type=\"application\/pdf\">\n   <iframe src=\"https:\/\/thenech.com\/wp-content\/uploads\/2026\/09\/the-nech-checklist-market-selection-EN.pdf\" title=\"Your checklist is ready\" loading=\"lazy\"><\/iframe>\n  <\/object>\n <\/div>\n <p class=\"tn-lm-mob\">On a phone the file is easier to open separately: tap &#8220;Download PDF&#8221; above and it will save to your files.<\/p>\n<\/div>\n\n<div class=\"tn-lm-next\">\n <h2>What next<\/h2>\n <p class=\"tn-lm-sub\">Three things that make sense right after the checklist.<\/p>\n <div class=\"tn-lm-cards\">\n  <div class=\"tn-lm-card\"><b>Read the full article<\/b><span>The long version of every step with examples: how to set KPIs, where companies usually get the partner decision wrong, and what to check in regulation.<\/span><a href=\"https:\/\/thenech.com\/en\/wybor-rynku-zagranicznego\/\">Read the article \u2192<\/a><\/div>\n  <div class=\"tn-lm-card\"><b>Go through it together<\/b><span>Thirty minutes on your product and the two or three markets you are considering. No slides: we look at the numbers and say where the weak spot is.<\/span><a href=\"https:\/\/thenech.com\/en\/contact\/\">Book a consultation \u2192<\/a><\/div>\n  <div class=\"tn-lm-card\"><b>What the newsletter covers<\/b><span>Every two weeks: one market or one entry mistake broken down, with fresh data on Poland, the EU and Ukraine. No ads, no spam.<\/span><a href=\"https:\/\/thenech.com\/en\/blog\/\">See previous issues \u2192<\/a><\/div>\n <\/div>\n<\/div>\n\n<div class=\"tn-lm-sign\">\n <div class=\"tn-lm-sin\">\n  <img loading=\"lazy\" src=\"https:\/\/thenech.com\/wp-content\/uploads\/2026\/09\/tn-email-face.jpg\" width=\"74\" height=\"74\" alt=\"Dmytro Nechyporenko\" loading=\"lazy\" decoding=\"async\">\n  <div>\n   <b>Dmytro Nechyporenko<\/b>\n   <span>Founder of the nech. 18 years in business development and market entry: Ukraine, Poland, the EU, Canada, the UAE. Write directly: <a href=\"mailto:dima@thenech.com\">dima@thenech.com<\/a> \u00b7 <a href=\"https:\/\/www.linkedin.com\/in\/dnechyporenko\/\" target=\"_blank\" rel=\"noopener\">LinkedIn<\/a><\/span>\n  <\/div>\n <\/div>\n<\/div>\n<div class=\"tn-lm-legal\"><p>This material is for information only and is not advice or consultation, legal, tax, financial or investment. Market entry decisions are yours to make, based on your own circumstances and after consulting the relevant professionals. the nech accepts no liability for actions taken on the basis of this material.<\/p><\/div>\n\n<\/div>\n\n<script>\n(function(){\n try{ localStorage.setItem('tn_lead_popup_'+'en', JSON.stringify({sub:Date.now()})); }catch(e){}\n if(window.dataLayer){ window.dataLayer.push({event:'lead_magnet_delivered',lm_lang:'en',lm_asset:'market-selection-checklist'}); }\n document.querySelectorAll('.tn-lm [data-tn-lm]').forEach(function(a){\n  a.addEventListener('click',function(){\n   if(window.dataLayer){ window.dataLayer.push({event:'lead_magnet_open',lm_action:a.getAttribute('data-tn-lm'),lm_lang:'en'}); }\n  });\n });\n})();\n<\/script>\n\n","protected":false},"excerpt":{"rendered":"<p>Checklist \u00b7 6 steps \u00b7 PDF, 8 pages Your checklist is ready Six steps worth taking before you put money [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"","ast-site-content-layout":"full-width-container","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-3807","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/thenech.com\/en\/wp-json\/wp\/v2\/pages\/3807","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thenech.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/thenech.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/thenech.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thenech.com\/en\/wp-json\/wp\/v2\/comments?post=3807"}],"version-history":[{"count":2,"href":"https:\/\/thenech.com\/en\/wp-json\/wp\/v2\/pages\/3807\/revisions"}],"predecessor-version":[{"id":3820,"href":"https:\/\/thenech.com\/en\/wp-json\/wp\/v2\/pages\/3807\/revisions\/3820"}],"wp:attachment":[{"href":"https:\/\/thenech.com\/en\/wp-json\/wp\/v2\/media?parent=3807"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}