Business development in Poland
for companies with ambition
We work with foreign companies — from the European Union, Ukraine, and beyond — that are growing B2B business in Poland. Based in Warsaw, working in Polish, English, and Ukrainian.
We've seen it many times: a company that has succeeded on another market assumes that Poland is "scaling the same thing." Then reality intervenes.
The Polish market is different. Different business culture. Different buying processes. Different players. Without understanding them, you lose time, capital, and the window for real growth.
That's why we exist. We help ambitious foreign companies develop business in Poland — based on a real understanding of the market, not on an academic report.
We understand local realities, help avoid typical mistakes, and accelerate processes.
Why business development in Poland requires local support
Every foreign company that enters the Polish market without local support runs into the same problems. And every time, those same problems have the same solutions.
The problem
Mistakes that repeat
- Pricing transferred from another market — it doesn't translate the same way in Poland.
- Buying processes unknown — who actually decides, how long it takes, who blocks deals.
- Regulations and certifications — distinct from the rest of the EU, easy to misinterpret.
- Clients searched for randomly, without real market understanding.
- No local contacts — everything built from zero.
The solution
What we help with
- Market map — players, trends, B2B sector dynamics.
- Realistic pricing and margins calibrated to Polish reality.
- Buying processes — how Polish companies actually purchase.
- Network of contacts — partners, decision-makers, information sources.
- Practical recommendations — avoid mistakes before they happen.
Local presence isn't just "knowing who's who." It's access to trends, decision-makers, and information that appears on other markets weeks later — or never at all.
Who we help in Poland
We work exclusively in B2B. With companies that understand a new market requires a new approach — regardless of origin or size.
EU corporations
Situation: you have experience and processes. The Polish market is different — different prices, decisions, players.
What we deliver: a market map, adaptation of strategy and positioning to Polish reality.
Companies from Ukraine
Situation: you understand Eastern Europe, but Poland is already the EU — with different requirements, regulations, and processes.
What we deliver: full market introduction, local contacts, support in Polish, English, and Ukrainian.
Companies already present in Poland
Situation: you're here, but growth is slower than expected. Something isn't working: strategy, channels, positioning.
What we deliver: diagnosis and a concrete plan to accelerate.
Tech and SaaS companies
Situation: the product is strong, but B2B sales in Poland has its own specifics.
What we deliver: the right go-to-market model, channel plan, customer segmentation.
Professional services and consulting
Situation: Polish companies buy services differently than EU or US clients.
What we deliver: sales and positioning systems that don't rely solely on networking.
B2B manufacturers
Situation: you sell through one or two agents or distributors. Concentration risk is high.
What we deliver: diversification — new distributors, OEM partnerships, export, direct channels.
What we do specifically
We don't write hundred-page reports. We implement change. These are the areas where we help B2B teams:
The right focus
We help the team choose what to concentrate on: which segments, clients, channels. No diluted resources.
Positioning
How to be in Poland not "new" but "better" or "different." We create a clear difference from competition.
Communication and messaging
How to speak to Polish B2B clients, what to emphasise, what to avoid. The Polish market has its own sensitivities.
Sales channels
Direct sales, partnerships, inbound, outbound — we analyse what will actually work for your specific model.
Strategy correction
If the plan isn't working, we don't wait. We analyse data, test, modify. We adapt strategy to reality.
Sales organisation
How the team works internally. Sometimes the problem isn't on the market — it's in your internal processes.
How we work
We work iteratively — testing, analysing, improving. No rigid plan that fails to respond to market reality.
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Understanding your business
Week 1We ask about your product, margins, goals, resources. What's working, what isn't. This is the foundation for everything that follows.
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Polish market analysis
Weeks 2–3We dive into your industry: who the players are, how Polish companies actually buy, what the pricing looks like, where the gaps are. Real picture, not theory.
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Action strategy
Week 4We build a concrete plan: where to focus resources, how to position, where to find clients, how to price. A plan to execute, not just recommendations.
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Execution support
Weeks 5–6+We work together: first conversations with clients, results analysis, adjustments. Practical support in real time.
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Long-term growth
OptionalAfter the launch phase, we plan further expansion together: new segments, channels, markets. If you want, we stay involved longer.
How we differ from typical consulting
Local base, international experience
We're based in Warsaw — that's where decision-makers, trends, and contacts are. The lead partner, Dmytro Nechyporenko, has worked on the markets of Poland, Ukraine, the EU, Canada, and the UAE.
We combine local presence with international perspective — a rare combination in Polish advisory.
Polish, English, and Ukrainian
We work in three languages. A small detail that changes everything: we understand clients from the EU and Eastern Europe in their own perspective, without intermediate translation.
We act, we don't just report
Most consulting ends with a hundred-page report. For us, "the end" means first contracts and first real results. We work together until the effect is visible.
Only B2B — no distraction
We don't work with B2C. All our knowledge, network, and processes are optimised for B2B sales in Poland — from corporations to tech companies.
Frequently asked questions
Answers to the questions we hear most often from foreign companies planning business development in Poland.
How long does it take to start the engagement?
It depends on the situation. Analysis and strategy typically take a few weeks. Execution runs as long as needed to see results — most often 3–6 months to first measurable effects.
How much does it cost?
Strategy projects typically run several thousand EUR. Ongoing support — a few thousand EUR per month. Every engagement starts with a free 30-minute consultation, during which we outline scope and pricing tailored to the situation.
Do you guarantee results?
No. No honest advisor guarantees results. We guarantee honest analysis, practical recommendations, and execution support.
Results depend on product quality, your available resources, and the pace of action. When these three are in order — effects usually come faster than expected.
Do you work only in Warsaw?
We work remotely with companies across Poland and internationally. We're based in Warsaw deliberately — it gives us access to trends, decision-makers, and information that appears here first.
What if we're a small company?
We work with various company sizes. For smaller companies, we adjust scope: a faster analysis version, hourly retainer, or performance-based billing.
What matters more than size is whether you treat entry into the Polish market seriously.
Do you need to know our industry?
Not necessarily. You know your industry and what works on your home market. We know how to translate that into the Polish B2B market and what specifically needs adapting.
In practice: the first 1–2 weeks of analysis include our learning of your industry.
What languages do you work in?
Polish, English, and Ukrainian. The lead partner speaks all three fluently.
This allows us to serve clients from the EU, Ukraine, and other countries in their own language — without intermediate translation that typically loses nuance.
If you want to grow business in Poland
The Polish market doesn't wait. Competition is growing, clients are looking for the right solutions. If you have product and ambition — the time is now.
Next step: a conversation. 30 minutes, no commitment. You tell us about your business, we tell you honestly what we can realistically do — and whether it makes sense.
No "hard sell," no game. Just substance.